UditVani, Chennai / Jamshedpur: Mahindra has rewritten the rules of electric mobility with the
launch of its flagship Electric Origin SUVs, the BE 6e and XEV 9e.
They are built on a revolutionary electric origin architecture INGLO and are powered by MAIA, the fastest automotive mind in the world.
These vehicles embody Mahindra’s vision of “Unlimit India”— an
era where Indian innovation and design not only challenge global benchmarks but set new ones.
The introductory prices of BE 6e and XEV 9e were announced at the Global Premiere yesterday.
Mahindra’s brand strategy is built on the commitment of creating vehicles that resonate deeply with those who seek experiences that align with their aspirations and unlimit their potential.
The BE 6e, with its sporty, performance-driven appeal, is crafted for explorers and achievers who love pushing boundaries, embodying the thrill of adventure and precision.
The XEV 9e, on the other hand, redefines indulgence, offering unparalleled luxury with refined elegance.
With class-leading range, intelligent ride dynamics, cutting-edge safety features, and a cinematic in-cabin experience, these electric origin SUVs are not just vehicles—they are expressions of a bold, authentic lifestyle.
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