
UditVani, New Delhi : As the 44th India International Trade Fair (IITF) 2025 at Bharat Mandapam enters its final two days, the Jharkhand Pavilion has emerged as a major attraction for visitors, thanks to exciting discounts and a vibrant range of indigenous products.
The fair will conclude tomorrow, November 27
The special price offers aim to promote Jharkhand’s traditional crafts, empower local artisans, women-led self-help groups, and small entrepreneurs by expanding their consumer reach.
Special Discounts Boost Sales Across Stalls
Kariyatpur Brass has rolled out exclusive discounts on its premium brassware, receiving an overwhelming response from customers. In the textiles segment, Damu Bodra’s stall is offering attractive deals on handcrafted cotton and silk suits.
Similarly, Anupama’s stall is drawing heavy footfall with special discounts on Matka silk and Chanderi cotton sarees and suits. These offers have significantly boosted the sale of traditional handloom and handcrafted apparel, creating a lively and festive atmosphere at the pavilion.

Fusion Jewellery Stall Becomes a Major Highlight
For visitors seeking a blend of modern design and traditional craftsmanship, the fusion jewellery stall has become a standout favorite. Stall owner Dheeraj Jain shared that customers are showing immense interest in jewellery pieces that creatively incorporate Jharkhand’s cultural artistry.
Additionally, Jharkraft, a key state-run enterprise, is offering discounts on its silk collections, handloom varieties, and handcrafted items.
The demand for products made by local weavers and artisans has been steadily rising, further enhancing the pavilion’s vibrant appeal.
Jharkhand’s Flavours Shine at the Food Court
At the IITF food court, traditional delicacies from Jharkhand—including Dal Pitha, Rugda, Chilka Roti, Malpua, Thekua, and Dhuska—won the hearts of visitors. The authentic flavours and homely taste of these dishes added a delightful culinary experience to the fair.
With its rich blend of culture, craftsmanship, and cuisine, the Jharkhand Pavilion continues to captivate visitors, making it one of the most visited spots as the fair entered it’s penultimate day.

